Edmonton Airshow - 2020 and beyond

Edmonton Airshow UPDATE                   29 May 2020

 

 

For the latest update, please email [email protected].

 

 

Our proposed weekend is still the 15-16 of August.  We have a request in front of us to move the date to September; however, nothing official is decided.

 

 

We are deeply saddened by the tragedy of Snowbird 11.  With the nation, we collectively mourn the death of Capt. Jennifer Casey, and we wish the speedy recovery of Capt. Richard MacDougall.  The Canadian Armed Forces, the Royal Canadian Air Force, 431 Air Demonstration Squadron, 1st Canadian Air Division, and of course the friends and family of those involved are all in our hearts. We know that the pilots are very professional and safe, and the maintainers of the CT – 114 Tutor expertly ensure a well performing airplane. We will not comment on the investigation as it is up to the Canadian Forces to perform this and release their findings.

 

 

We continue to monitor the situation on COVID-19 and what we can and/or cannot do this year.   

 

 

We will not try to crystal ball anything and will review our status as the return to “normal” progress.  We are in this as well and are as powerless to change things.  We also cannot issue new tickets or process exchanges until we know what we will be doing.  We are looking for guidance as to when is the last date we possibly could do something and will publish that guidance once it is confirmed.

 

 

We are watching the potential National Hockey League return to playoffs as a guideline for what we can do.

 

 

Counselling from the International Council of Airshows has the possibility of a drive-in airshow being done this year, and other airshows are looking at chalet only versions of their shows. We hope to have everything in place for an answer by July 1.

 

 

We continued to receive requests for attendance from bases all over the United States and Canada, of course understanding the restrictions we have in place.

 

 

We do hope you and your loved ones are safe.  

 

 

We honour, respect, and pray for the people on the front line of this disease – patients, health workers, essential workers, and first responders.

 

 

May we come out of this stronger.

 

 

As for 2019.  The insurance claim is still in process.  We are currently working our way through this with litigation via the courts.  We cannot give any timelines on this as we are at the mercy of the courts, and we understand the frustration with the length of time.  We are more than frustrated too, hence why we escalated in February to litigate what we firmly believe is our fair and proper claim under the contract signed.  Please remember that we are very aware of monetary concerns as we are experiencing significant ones of our own. However, once again, we are subject to a process and not authors of it.

 

 

For those who expect us to air our grievances in social media, that is not how we operate, nor how one successfully litigates this situation.  We must allow the court process to work, and we will have our opportunity to make our points well known at that time.  Unlike those who wish us to engage with every horrid detail, we are instructed, and we wholeheartedly agree, to be fair and allow our honour, integrity, and commitment to win the day.  We need to do this right, as we are determined to continue this path of a larger economic impact and future opportunity for Alberta.  The long term goal is too important to make passionate mistakes now.

 

 

 

As a reminder, we do not have a continual revenue stream like a retail business, so we insure the event in case of a catastrophic occurrence.  We do not get 100% of our revenue to pay for the show up front as most of our ticket buyers make a last week or last minute decision to attend based on weather, personal agendas or commitments, and any last-minute performer announcements. Within this restraint, we must pay deposits, etc before the event happens, so any revenue garnered goes immediately to these vendors.  Virtually all those deposits are non-refundable.

 

 

That is the reality of a once-a-year event like an airshow, especially a not-for-profit organization.   A cancellation like this is catastrophic and not taken lightly.  It is one of the worst things that can happen to a yearly event.  However, Edmonton Airports had no choice in their decision, and as a result, we had no choice but to cancel.  

 

 

We continue to work with other outdoor events and industry professionals to change the business model for outdoor events, and the COVID-19 pandemic represents an opportunity for the entire business model for outdoor and once a year events to change to some economic realities that existed prior to this pandemic.

 

 

Again, for the latest update, please email [email protected]

 

 

Thank you again for your patience, and for standing with us as we work to create new opportunities for all Albertans. 

 

 

The Edmonton Airshow team

 

Edmonton Airshow UPDATE                   04 May 2020

For the latest update, please email [email protected]

 

We continue to monitor the situation on COVID-19 and what we can and/or cannot do this year.   


We are aware of the “end of summer” comment made by Alberta Health Services, and also several meetings in June by municipalities in the region to reevaluate their situations at that time.  The return to work and business plans are also being closely monitored.  We are in contact with our friends within Her Majesty’s Government to see what can be done in 2020.  Already, we have postponed our plans for the Investor Attraction Forum, Air Racing with Reno, NV, the Trade Fair, STEM programming, and other economic development/diversification intitiatives we had in the mix for 2020.  

 

We will not try to crystal ball anything, and will review our status as things progress.  We are in this as well, and are as powerless to change things.  We also cannot issue new tickets or process exchanges until we know what we will be doing.  We are looking for guidance as to when is the last date we possibly could do something, and will publish that guidance once it is confirmed.

 

We do hope you and your loved ones are safe.  

 

We honour, respect, and pray for the people on the front line of this disease – patients, health workers, essential workers, and first responders.

 

May we come out of this stronger.

 

As for 2019.  The insurance claim is still in process.  We are currently working our way through this with litigation via the courts.  We cannot give any timelines on this as we are at the mercy of the courts, and we understand the frustration with the length of time.  We are more than frustrated too, hence why we escalated in February to litigate what we firmly believe is our fair and proper claim under the contract signed.  

 

We do not have a continual revenue stream like a retail business, so we insure the event in case of a catastrophic occurrence.  We also must pay deposits, etc before the event happens, so any revenue garnered goes immediately to these vendors.  Most of those deposits are non-refundable. That is the reality of a once-a-year event like an airshow, especially a not-for-profit organization.   A cancellation like this is catastrophic and not taken lightly.  It is one of the worst things that can happen to a yearly event.  However, Edmonton Airports had no choice in their decision, and as a result, we had no choice  but to cancel.  

 

For 2020, the news is great.  Most of the 2019 performers are returning, and we also have made gigantic strides towards the inclusion of Reno-style air racing in the 2020 calendar.  A team of delegates from Sturgeon County, Edmonton Airports, local businesses, and the Airshow attended the 2019 Reno Air Races to cement the partnership.  Additionally, faith was shown by 2 US sponsors and Edmonton Tourism (Explore Edmonton) in providing the budget to go.  The Edmonton Airshow, and the City of Edmonton, was showcased and advertised in front of several hundred thousand patrons, as well as the international audience watching remotely on live streams. 

 

The response is wonderful.  We have a ton of interest from all over the US in folks attending the event, as well a participating.  We are seeing an increase in interest, even with COVID-19.  

 

The amazing thing is that even many of the 2,000+ volunteers want to attend and volunteer at the 2020 show. 

 

All civilian performers have re-signed for 2020.  The USAF A-10 Thunderbolt II team, the Snowbirds, the CF-18 demo team, and many others will highlight the military side. 

 

In short, 2020 is shaping up to be even bigger than 2019 was supposed to be.  Many new partners are joining the solid base we have today.  The silver lining in this cancellation was many realized that we have something worth growing and expanding, and our ongoing partnership creation with organizations like Reno, the Las Vegas Metro Chamber of Commerce, the Reno/Sparks Chamber of Commerce, and others could bring new opportunity to Alberta far outside a yearly airshow.  We will expand on this in the weeks ahead.

 

Again, for the latest update, please email [email protected]

 

Thank you again for your patience, and also for standing with us as we work to create new opportunities for all Albertans. 

 

The Edmonton Airshow team

 

 

Airshow Merch